You may see your website as an electronic brochure of sorts.
Don’t feel bad. That’s how most companies and brands see their websites.
Some see their website as an extension of their factory or showroom or office or store. Except it’s open 24 hours a day, 7 days a week, 365 days a year everywhere at once. Not limited by zoning regulations or geography.
But your website can be more. So much more. Thanks to the wonders of electricity, code and pixels, your website is capable of being every other medium and media that ever existed.
Your website is a terrestrial and extraterrestrial wonderland of stories resplendent in video, audio, pictures, text. And any (and all) combinations thereof.