Writer and creative consultant
Writer and creative consultant
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New idea

It sparkles like a diamond in your mind.

A new idea, glimmering with novel possibilities and spectral opportunities.

Trying to solve an old problem with an old idea will only produce the same old outcome. If you want a new outcome, only a new idea will do the trick.

A new idea is a rare thing, a fragile thing. It’s easy to misplace or dismiss. Especially if you present it too early. (Some people only have the power to say no. They’ll gladly clobber a new idea to death before it’s had a chance to stand on its own two feet.)

Nurture a new idea. Give it room to breathe. Resolve it and test it. Strengthen it before you bring it to others.


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