Want to make your next presentation more engaging?
Want your audience leaning forward, hanging on your every word?
Good! It’s time to put facts aside and build a story. Why? People live for stories. The average Netflix subscriber now watches upwards of 700 hours of stories a year.
Not surprisingly some of the most skilled and sought-after storytellers in the modern age are screenwriters. Good screenwriters can draw viewers in by making them feel what the characters on the screen feel and locking them in to see how the story unfolds.
At a minimum, follow a screenwriting three-act structure with an inciting incident, overarching goal, interim goal, midpoint reversal, climax. Make the audience the hero.
Give them an internal challenge (character), an external goal (action) and an overall philosophical conundrum (theme).